Real Estate SEO Search Engine Optimization

Review

One of Robert Bruss’Top 10 Real Estate Books of 2006 “This book’s theme is ‘add value’ to real estate, whether you invest in raw land, houses, run-down factory buildings with rezoning potential, or fixer-upper apartments and offices. The self-deprecating author shares his mistakes and his successes, along with his advice to invest with as little of your own cash as possible so profits can be maximized.” (Bruss, Robert J. San Francisco Chronicle. )

Product Description

A front row seat into the world of high-stakes commercial real estate investing “A must-read book … one of the best real estate investment books I have ever read. On my scale of 1 to 10, this unique book rates an off-the-charts 12.” —Robert Bruss Confessions of a Real Estate Entrepreneur is for the individual who is ready to get serious about investing. Not a rah-rah or get-rich-quick book, this book is for someone who is prepared to thin (more…)

Product Description

The new edition of this best-selling dictionary has been updated to account for changes in the real estate market, including the recent subprime crisis and other financial issues. Approximately 3,000 clear, concise short-entry definitions of real estate terms cover appraisal, architectural styles, brokerage, construction, development, environmental finance, mortgage types, zoning, and much more. Definitions are supplemented with graphs, charts, more than 200 line illustrations, and a list of abbreviations and real estate acronyms. This handbook is a fast-reference guide for home buyers, sellers, real estate professionals, students, investors, and attorneys. Previous editions of this book have appeared on Business Week’s and other business-oriented best seller lists.

(more…)

Product Description

A well-designed, easy-to-navigate website is useless if no one can find it. If your company is going to succeed in the web economy, optimizing your site for search engine visibility is essential. In this book, four of the most noted experts in the field of search engine optimization (SEO) provide you with proven guidelines and cutting-edge techniques for planning and executing a comprehensive SEO strategy. The authors clearly explain SEO fundamentals, while correcting many common misconceptions. If you are new to SEO, you’ll get a complete and thorough SEO education, as well as an array of effective tactics, from basic to advanced. Seasoned practitioners will find this book useful as a complete reference to SEO best practices. Explore the underlying theory behind SEO and how search engines work Learn the steps you need to prepare for, execute, and evaluate SEO initiatives Examine a number of advanced strategies and tactics Understand the intricacies (more…)